Friday, April 15, 2011

Fixing Whiskey in Mahoneyville

Identified by McClure’s magazine in 1920 as the U.S.Government’s “chief analyst of whiskey,” a professor named Tolman declared that the widely sold brand of liquor merchandised as “Arlington Pure Rye” was simply neutral spirits colored and flavored. In short, this purported whiskey was an outright fraud on the public. The conclusions of the Federal inspector must have caused a chaos in Mahoneyville.


 Not that Mahoneyville ever really existed. In modern parlance, it was a “virtual” place, apparently encompassing Alexandria, Portsmouth and Norfolk,Virginia, and eventually Baltimore, Maryland. Nonetheless, an investor could have bought stock in its distillery. Mahoneyville was the brainchild of two brothers, Edward and John Mahoney of Portsmouth. An 1872 local directory listed them as wine and liquor dealers doing business under the name J & E Mahoney at 11 and 13 High Street. Edward was president and John was treasurer. Subsequently the pair hatched the idea of moving into distilling whiskey and calling the operation “Mahoneyville.” 


 They located the distillery in Alexandria, as indicated in a 1893 ad. Liquor tax records from the Federal Government indicate that Mahoneyville Distilling carried out transactions at its Alexandria area facility from 1898 at least through 1914. The brothers also adopted Northern Virginia names for their whiskeys: "Arlington Pure Rye" and "Cameron Springs Whiskey." Their other liquor brands also reflected Commonwealth origins: "Belle of Virginia Blended Rye," "Lake Drummond Rye," and "Hampton Roads Whiskey."  The company registered most of these trade names with the U.S. during 1905 and 1906. "Monogram Whiskey,"  another Mahoney product, was not among them.

 
 Although labels long ago have been washed away from most of its containers, Mahoney whiskey bottles were strongly embossed and can be readily identified. Subsequent bottles are more elaborately lettered and identify the Mahoneys as “distillers” At some point the brothers also acknowledged their role as “rectifiers,” that is, outfits that mixed whiskey -- and too often other substances -- to obtain a more tasty, smoother product. 

Early in the 20th Century, the Mahoneys opened a store in Norfolk and began to cite that location on their bottles. The brother’s liquor empire included several entities. In addition to Mahoneyville Distilling and J & E Mahoney, the family members operated the Edward L. Mahoney Company of Norfolk (1898-1913) and E. Mahoney & Son of Norfolk (1906-1908). A mini-jug from the latter firm boasts that the whiskey inside is “On the Square,” adding: “You know the rest, it is Mahoney’s best.” John and Edward also branched out into selling beer, advertising themselves as agents for the Consumer Brewing Company and its Bronco Export Beer. 

Mahoneyville came to a screeching halt in Virginia in 1916 when the state voted for a complete prohibition of alcoholic beverages. The Mahoneys then moved their operations to Maryland where they set up shop at 30 S. Calvert Street in Baltimore. They continued to sell their whiskeys from that location from 1917 until 1920 when the Nation went completely dry and the business closed. 

My guess is that the adulteration of Arlington Pure Rye, as decried by Professor Tolman and McClure’s magazine, was a result of the Mahoneys shutting down the Alexandria distillery and moving entirely into rectifying whiskey in Baltimore. Instead of creating and aging their products, they were mixing up ingredients in batches in a back room and slapping the old labels on it. To paraphrase Shakespeare: Something rotten was going on in Mahoneyville.
















7 comments:

  1. Likely my distant relatives from Portsmouth.

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  2. Anonymous: If so, you can count some very interesting people among your kinfolk.

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  3. Great article. I'm curious as to why you pass the opinion of these Mahoney bros shuttering and going to Baltimore because of an article written in McClures mag when you can see the state outlawed everything and then they moved. Perhaps I'm missing something? They had several locations and for quite some time it appears. How does someone work in the back room slapping old labels on and move so much product at the same time? Very interesting takes. Look forward to your response.

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  4. Anon: I did not mean to give the impression that the magazine article was the cause of the Mahoneys moving to Baltimore. It was VA going "dry." As for moving product, the brothers could easily get copious amounts of raw whiskey in Baltimore to blend, label and sell as their own. Much easier to be "rectifiying" than distilling.

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    1. Perhaps a little more digging before throwing opinions you gathered else where up on a blog post? My GG Grandfather and GG Uncle would probably appreciate the effort. Oh well, it's just a blog and there's no sense in giving too much credibility to that now is there? I can see how you "could easily" write an article with little to no facts because it's "much easier" than researching.

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    2. Anon: Thank you very much for being in touch. My apologies for a piece that you believe is not as thorough as it should have been. Please provide me with better information and I will add or somehow incorporate it into my narrative as a corrective. And give you credit. Accuracy is very important to me. My email address is jack.sullivan9@verizon.net.

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    3. I'll be in touch kind sir.

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